Congaree and Penn facebook logo 2 BodySurf_Logo_r3-v1 f6704ec6b71eba428578c743fbd221b6Jacksonville, Fla., Aug. 29, 2018 – Jacksonville based beverage distributor, Champion Brands, has continued to diversify the portfolio of beverages they distribute. 3 companies local to Jacksonville have all partnered with Champion Brands: Farm Cider by Congaree & PennCarve Vodka of Grey Matter Distilling and Body Surf Organic Infused Waters. Within the laws of Florida’s 3-tier distribution system, Champion Brands warehouses, sells and delivers more than 50 different local, regional and national beverage brands. In partnership with those brands, Champion Brands also provides marketing, quality control and other brand building services.

“We represent world class brands and these additions are no different” said Craft & Specialty Category Manager, Earl Sutton. “We have the best team in the business and Champion Brands takes partnership very seriously. Our folks are ecstatic to make these new items more accessible.”

For the first time in it’s 30+ year history, Champion Brands will begin distributing spirits. Distilled and bottled at Grey Matter Distillery, Carve Craft Vodka is Jacksonville’s first craft vodka. With emphasis on quality, each small batch is distilled seven times and filtered through an activated coconut carbon system to ensure a smooth and pure finish with every sip.

Congaree and Penn is a small, integrated farm for chefs, foodies, and friends of sustainability on the First Coast. Born in 2014, Congaree and Penn began as a tiny rice farm, but has since grown into a thriving farm of orchards, you-pick vines, and is home to thousands of honeybees and fancy chickens. C&P’s Cider accentuates the sensational flavors of North Florida’s indigenous fruits. From the colloquial blackberry to the exotic mayhaw, they rely on the vigor of native fruits to produce a farm-to-table cider that is uniquely southern.

Body Surf Organic Infused Waters were conceptualized and founded in Jacksonville Beach. “Low calorie, organic infused flavored water that tastes great” is an accurate way to describe the brand. Most people are chronically dehydrated and Body Surf is set to change that in a delicious, healthy way.


Champion Brands Names Director of Sales for Red Bull 


Mike NearbinMike Nearbin will oversee sales for two Champion Brands facilities

Jacksonville, Fla., Oct. 17, 2017 – Champion Brands, a premier beverage sales company, is pleased to announce they have promoted Mike Nearbin to Director of Sales for Red Bull. Nearbin is responsible for creating the development plan for Red Bull to ensure it aligns with the company and supplier’s initiatives. He sets the goals for Red Bull sales for facilities in both Jacksonville and Savannah and is responsible for supplier relations.

Nearbin has worked with Champion Brands for more than 23 years. He started with the company as a delivery driver and worked his way up to numerous leadership roles within the company. He has served as a chain sales manager, C-store sales manager, off-premise sales manager, service director and the general manager for the Red Bull Florida division. Read More


Champion Brands has installed one of Jacksonville’s largest solar panel systems to reduce their carbon footprint


Champion Brands, a premier beverage sales company, is practicing sustainability with the addition of one of the largest solar panel systems in Jacksonville. The company commissioned A1A Solar Contracting to install the 115.60 kW roof-mounted system on their headquarters located on the Southside and on Tuesday, May 30, the companies will celebrate their environmental accomplishments at an invitation-only ribbon cutting ceremony. The event will begin at 4 p.m. at Champion Brands located at 5571 Florida Mining Boulevard South. Read More


Champion Brands helps to provide hundreds of scholarships through Step Up for Students

Hundreds of disadvantaged children in Florida will have an educational choice due to the contribution of Champion Brands Inc. to the Step Up for Students program. Champion Brands participated in the tax credit scholarship program and they are proud to announce their contribution provided scholarships for 849 children. The scholarship can be used for private school tuition or for transport to another public school within the district.

“A quality education is so important for our children’s future and the Step Up for Students program allows children a chance to get the education they deserve,” said Earl Benton, president of Champion Brands Inc. “While it would be great if every public school could provide the same opportunities, that is not the case. Giving children this educational option is so important, not only to their future, but to the future of our community.”

Champion Brands’ 2016 tax-credit contribution to the Step Up for Students program was more than $5.1 million. The donation helped the program grow 25 percent larger and set a record with $552 million pledged for the program. The program’s senior director of development said it was the largest amount raised by a tax credit scholarship program in the country. Champion Brands has signed up to participate in the program again in the 2017 tax cycle.

Step Up for Students, a state-approved nonprofit scholarship funding organization, administers the Florida Tax Credit Scholarship Program. The program allows companies to earn dollar-for-dollar tax credits for their contribution, which funds the K-12 education scholarships to benefit children whose educational options are limited by household incomes. For more information, visit


Katelyn’s Champions for St. Jude Golf Classic hosted by Champion Brands breaks fundraising record


IMG_1954Jacksonville, Fla., April 11, 2017 – Champion Brands is pleased to announce the 2nd Annual Katelyn’s Champions for St. Jude Golf Classic broke its fundraising record. The MillerCoors distributors recently hosted the event, alongside St. Jude patient and cancer survivor Katelyn Atwell, and raised more than $44,000 for St. Jude.

“Being a part of something that raises money for this wonderful organization is very fulfilling,” said Earl Benton, president of Champion Brands. “The team did a tremendous job and I am so proud of all the hard work they put into making this a huge success. I look forward to raising even more money next year.”

The Katelyn’s Champions for St. Jude Golf Classic was held on March 27 at St. Johns Golf and Country Club in St. Augustine. All proceeds benefit children battling cancer and other life-threatening diseases.

Katelyn was diagnosed with acute lymphoblastic leukemia in 1999 and underwent chemotherapy in St. Jude’s Research Hospital. Doctors found she suffered from a rare form of meningitis and after extensive daily therapy, she recovered from the meningitis and completed cancer treatment in September 2001. Katelyn is now a cancer-free adult and continues to pursue her goal to give back to St. Jude in gratitude for all they have done for her.

Katelyn’s Champions for St. Jude Golf Classic was open to golfers of all skill level and welcomed over 124 golfers from the local community. William Floyd, former Florida State Seminole fullback and NFL Superbowl XXIX Champion, was this year’s special guest.


William & Katelyn  file (1)  IMG_7979 (1)